PM Skills (24)

Part of Role Skills Catalog | Phase 4 + Phase 6

Chains: Discovery → Market → User → Metrics → Prioritize → Scope → PRD → Roadmap → Post-launch

Userflow Schema

flowchart TD
    jaan-to-pm-interview-guide["pm-interview-guide<br>Interview Guide<br>Script + hypotheses + bias reminders"] --> jaan-to-pm-insights-synthesis["pm-insights-synthesis<br>Insights Synthesis<br>Pains ranked + quote bank"]
    jaan-to-pm-insights-synthesis["pm-insights-synthesis<br>Insights Synthesis<br>Pains ranked + quote bank"] --> jaan-to-pm-problem-statement["pm-problem-statement<br>Problem Statement<br>1-3 statements + non-goals"]
    jaan-to-pm-problem-statement["pm-problem-statement<br>Problem Statement<br>1-3 statements + non-goals"] --> jaan-to-pm-competitor-matrix["pm-competitor-matrix<br>Competitor Matrix<br>Comparison table + gaps"]
    jaan-to-pm-problem-statement["pm-problem-statement<br>Problem Statement<br>1-3 statements + non-goals"] -.-> pm-prd-write["pm-prd-write<br>PRD Write ★"]
    jaan-to-pm-competitor-matrix["pm-competitor-matrix<br>Competitor Matrix<br>Comparison table + gaps"] --> jaan-to-pm-positioning-brief["pm-positioning-brief<br>Positioning Brief<br>Statement + differentiators"]
    jaan-to-pm-positioning-brief["pm-positioning-brief<br>Positioning Brief<br>Statement + differentiators"] --> jaan-to-pm-persona-card["pm-persona-card<br>Persona Card<br>Goals, pains, channels"]
    jaan-to-pm-persona-card["pm-persona-card<br>Persona Card<br>Goals, pains, channels"] --> jaan-to-pm-jtbd-map["pm-jtbd-map<br>JTBD Map<br>Functional/emotional/social jobs"]
    jaan-to-pm-jtbd-map["pm-jtbd-map<br>JTBD Map<br>Functional/emotional/social jobs"] --> jaan-to-pm-success-criteria["pm-success-criteria<br>Success Criteria<br>Measurable done-means + guardrails"]
    jaan-to-pm-success-criteria["pm-success-criteria<br>Success Criteria<br>Measurable done-means + guardrails"] --> jaan-to-pm-north-star["pm-north-star<br>North Star<br>Metric + drivers + cadence"]
    jaan-to-pm-success-criteria["pm-success-criteria<br>Success Criteria<br>Measurable done-means + guardrails"] -.-> pm-prd-write["pm-prd-write<br>PRD Write ★"]
    jaan-to-pm-north-star["pm-north-star<br>North Star<br>Metric + drivers + cadence"] --> jaan-to-pm-kpi-tree["pm-kpi-tree<br>KPI Tree<br>Input metrics + guardrails"]
    jaan-to-pm-kpi-tree["pm-kpi-tree<br>KPI Tree<br>Input metrics + guardrails"] --> jaan-to-pm-measurement-plan["pm-measurement-plan<br>Measurement Plan<br>Events + triggers + validation"]
    jaan-to-pm-measurement-plan["pm-measurement-plan<br>Measurement Plan<br>Events + triggers + validation"] -.-> jaan-to-data-event-spec["data-event-spec<br>DATA: event-spec"]
    jaan-to-pm-feedback-synthesize["pm-feedback-synthesize<br>Feedback Synthesize<br>Themes + prioritized pains"] --> jaan-to-pm-priority-score["pm-priority-score<br>Priority Score<br>Ranked backlog + rationale"]
    jaan-to-pm-decision-brief["pm-decision-brief<br>Decision Brief<br>Options + risks + recommendation"] --> jaan-to-pm-priority-score["pm-priority-score<br>Priority Score<br>Ranked backlog + rationale"]
    jaan-to-pm-priority-score["pm-priority-score<br>Priority Score<br>Ranked backlog + rationale"] --> jaan-to-pm-bet-sizing["pm-bet-sizing<br>Bet Sizing<br>Effort bands + risk + sequencing"]
    jaan-to-pm-bet-sizing["pm-bet-sizing<br>Bet Sizing<br>Effort bands + risk + sequencing"] --> jaan-to-pm-scope-slice["pm-scope-slice<br>Scope Slice<br>MVP vs Later + milestones"]
    jaan-to-pm-scope-slice["pm-scope-slice<br>Scope Slice<br>MVP vs Later + milestones"] --> jaan-to-pm-experiment-plan["pm-experiment-plan<br>Experiment Plan<br>Hypothesis + thresholds + rollout"]
    jaan-to-pm-scope-slice["pm-scope-slice<br>Scope Slice<br>MVP vs Later + milestones"] -.-> pm-prd-write["pm-prd-write<br>PRD Write ★"]
    jaan-to-pm-experiment-plan["pm-experiment-plan<br>Experiment Plan<br>Hypothesis + thresholds + rollout"] -.-> jaan-to-data-experiment-design["data-experiment-design<br>DATA: experiment-design"]
    jaan-to-pm-acceptance-criteria["pm-acceptance-criteria<br>Acceptance Criteria<br>Testable AC + edge cases"] --> pm-story-write["pm-story-write<br>Story Write<br>Given/When/Then stories"]
    jaan-to-pm-acceptance-criteria["pm-acceptance-criteria<br>Acceptance Criteria<br>Testable AC + edge cases"] -.-> qa-test-cases["qa-test-cases<br>QA: test-cases"]
    pm-story-write["pm-story-write<br>Story Write<br>Given/When/Then stories"] -.-> dev-fe-task-breakdown["dev-fe-task-breakdown<br>DEV: fe-task-breakdown"]
    pm-story-write["pm-story-write<br>Story Write<br>Given/When/Then stories"] -.-> dev-be-task-breakdown["dev-be-task-breakdown<br>DEV: be-task-breakdown"]
    pm-prd-write["pm-prd-write<br>PRD Write ★"] --> jaan-to-pm-trace-links["pm-trace-links<br>Trace Links<br>Traceability matrix + coverage"]
    pm-story-write["pm-story-write<br>Story Write<br>Given/When/Then stories"] --> jaan-to-pm-trace-links["pm-trace-links<br>Trace Links<br>Traceability matrix + coverage"]
    jaan-to-pm-trace-links["pm-trace-links<br>Trace Links<br>Traceability matrix + coverage"] -.-> qa-test-cases["qa-test-cases<br>QA: test-cases"]
    jaan-to-pm-release-notes-draft["pm-release-notes-draft<br>Release Notes Draft<br>User-facing changes + support notes"] -.-> jaan-to-support-help-article["support-help-article<br>SUPPORT: help-article"]
    jaan-to-pm-release-notes-draft["pm-release-notes-draft<br>Release Notes Draft<br>User-facing changes + support notes"] -.-> jaan-to-growth-launch-announcement["growth-launch-announcement<br>GROWTH: launch-announcement"]
    jaan-to-pm-now-next-later["pm-now-next-later<br>Now/Next/Later<br>Board + outcomes + confidence"] --> jaan-to-pm-milestones["pm-milestones<br>Milestones<br>Owners + deps + critical path"]
    jaan-to-pm-milestones["pm-milestones<br>Milestones<br>Owners + deps + critical path"] -.-> jaan-to-delivery-plan-milestones["delivery-plan-milestones<br>DELIVERY: plan-milestones"]
    jaan-to-pm-release-review["pm-release-review<br>Release Review<br>KPI deltas + learnings"] --> jaan-to-pm-feedback-synthesize["pm-feedback-synthesize<br>Feedback Synthesize<br>Themes + prioritized pains"]
    jaan-to-pm-release-review["pm-release-review<br>Release Review<br>KPI deltas + learnings"] -.-> jaan-to-release-iterate-top-fixes["release-iterate-top-fixes<br>RELEASE: iterate-top-fixes"]

    style pm-prd-write fill:#e8f5e9,stroke:#4caf50
    style jaan-to-data-event-spec fill:#f0f0f0,stroke:#999
    style jaan-to-data-experiment-design fill:#f0f0f0,stroke:#999
    style qa-test-cases fill:#f0f0f0,stroke:#999
    style dev-fe-task-breakdown fill:#f0f0f0,stroke:#999
    style dev-be-task-breakdown fill:#f0f0f0,stroke:#999
    style jaan-to-support-help-article fill:#f0f0f0,stroke:#999
    style jaan-to-growth-launch-announcement fill:#f0f0f0,stroke:#999
    style jaan-to-delivery-plan-milestones fill:#f0f0f0,stroke:#999
    style jaan-to-release-iterate-top-fixes fill:#f0f0f0,stroke:#999

Legend: Solid = internal | Dashed = cross-role exit | Gray nodes = other roles

/jaan-to:pm-interview-guide

• Logical: pm-interview-guide
• Description: 30-min interview script with hypotheses, key probes, and bias-avoidance reminders
• Quick Win: Yes
• Key Points:
  • Keep questions open + behavioral ("tell me about the last time…")
  • Capture verbatim quotes + context (who/when/where)
  • Tag notes into pain / workaround / trigger / desired outcome
  • End with a hypotheses checklist to validate next
• → Next: pm-insights-synthesis
• MCP Required: None
• Input: [persona] [topic]
• Output: $JAAN_OUTPUTS_DIR/pm/discovery/{slug}/interview-guide.md

/jaan-to:pm-insights-synthesis

• Logical: pm-insights-synthesis
• Description: Top pains ranked by frequency/impact, quote bank by theme, frequency table + unknowns
• Quick Win: Yes
• Reference: [Product Manager User Research Synthesis: Implementation Guide/jaan-to/outputs/research/45-pm-insights-synthesis.md)
• Key Points:
  • Keep questions open + behavioral ("tell me about the last time…")
  • Capture verbatim quotes + context (who/when/where)
  • Tag notes into pain / workaround / trigger / desired outcome
• → Next: pm-problem-statement
• MCP Required: None
• Input: [notes]
• Output: $JAAN_OUTPUTS_DIR/pm/discovery/{slug}/insights-synthesis.md

/jaan-to:pm-problem-statement

• Logical: pm-problem-statement
• Description: 1–3 crisp problem statements (who/what/why) with explicit non-goals and assumptions to validate
• Quick Win: Yes
• Key Points:
  • Keep questions open + behavioral ("tell me about the last time…")
  • Capture verbatim quotes + context (who/when/where)
  • Tag notes into pain / workaround / trigger / desired outcome
• → Next: pm-competitor-matrix, pm-prd-write
• MCP Required: None
• Input: [insights]
• Output: $JAAN_OUTPUTS_DIR/pm/discovery/{slug}/problem-statement.md

/jaan-to:pm-competitor-matrix

• Logical: pm-competitor-matrix
• Description: Comparison table (criteria × competitors) with gaps/opportunities and "so what?" takeaways
• Quick Win: Yes
• Key Points:
  • Compare against user alternatives, not just direct competitors
  • Use consistent criteria (pricing, UX, coverage, latency, trust, etc.)
  • Look for differentiation wedges (distribution, content, workflow fit)
  • Call out risks and "copy traps"
• → Next: pm-positioning-brief
• MCP Required: None
• Input: [competitors] [criteria]
• Output: $JAAN_OUTPUTS_DIR/pm/market/{slug}/competitor-matrix.md

/jaan-to:pm-positioning-brief

• Logical: pm-positioning-brief
• Description: Positioning statement + core promise, differentiators + proof points, risks and open questions
• Quick Win: Yes
• Key Points:
  • Compare against user alternatives, not just direct competitors
  • Use consistent criteria (pricing, UX, coverage, latency, trust, etc.)
  • Look for differentiation wedges (distribution, content, workflow fit)
• → Next: pm-persona-card
• MCP Required: None
• Input: [product] [audience]
• Output: $JAAN_OUTPUTS_DIR/pm/market/{slug}/positioning-brief.md

/jaan-to:pm-persona-card

• Logical: pm-persona-card
• Description: Persona card (goals, pains, constraints, channels) with top jobs/gains and recognition signals
• Quick Win: Yes
• Key Points:
  • Personas should include context + constraints, not demographics only
  • JTBD should include trigger → job → desired outcome
  • Success criteria should be measurable, not "users like it"
• → Next: pm-jtbd-map
• MCP Required: None
• Input: [segment]
• Output: $JAAN_OUTPUTS_DIR/pm/user/{slug}/persona-card.md

/jaan-to:pm-jtbd-map

• Logical: pm-jtbd-map
• Description: JTBD map (functional/emotional/social) with triggers, current workarounds, desired outcomes
• Quick Win: Yes
• Key Points:
  • Personas should include context + constraints, not demographics only
  • JTBD should include trigger → job → desired outcome
  • Success criteria should be measurable, not "users like it"
• → Next: pm-success-criteria
• MCP Required: None
• Input: [use-case]
• Output: $JAAN_OUTPUTS_DIR/pm/user/{slug}/jtbd-map.md

/jaan-to:pm-success-criteria

• Logical: pm-success-criteria
• Description: Measurable "done means" criteria with key guardrails and edge cases to include/exclude
• Quick Win: Yes
• Key Points:
  • Personas should include context + constraints, not demographics only
  • JTBD should include trigger → job → desired outcome
  • Success criteria should be measurable, not "users like it"
• → Next: pm-north-star, pm-prd-write
• MCP Required: None
• Input: [persona] [goal]
• Output: $JAAN_OUTPUTS_DIR/pm/user/{slug}/success-criteria.md

/jaan-to:pm-north-star

• Logical: pm-north-star
• Description: North star metric + drivers + boundaries + cadence (weekly/monthly)
• Quick Win: No - needs baseline data
• Key Points:
  • North Star = value delivered, not vanity
  • KPI tree: inputs → outputs with guardrails
  • Measurement plan must define event/property ownership
• → Next: pm-kpi-tree
• MCP Required: GA4 (baselines/segments)
• Input: [product]
• Output: $JAAN_OUTPUTS_DIR/pm/metrics/{slug}/north-star.md

/jaan-to:pm-kpi-tree

• Logical: pm-kpi-tree
• Description: KPI tree: input metrics + leading indicators + guardrails (quality, latency, churn, cost)
• Quick Win: Yes
• Key Points:
  • North Star = value delivered, not vanity
  • KPI tree: inputs → outputs with guardrails
  • Measurement plan must define event/property ownership
• → Next: pm-measurement-plan
• MCP Required: None
• Input: [north-star]
• Output: $JAAN_OUTPUTS_DIR/pm/metrics/{slug}/kpi-tree.md

/jaan-to:pm-measurement-plan

• Logical: pm-measurement-plan
• Description: Events/properties to track + triggers, source of truth per event, validation checklist (QA for analytics)
• Quick Win: Yes
• Key Points:
  • North Star = value delivered, not vanity
  • KPI tree: inputs → outputs with guardrails
  • Measurement plan must define event/property ownership
• → Next: data-event-spec
• MCP Required: None
• Input: [feature]
• Output: $JAAN_OUTPUTS_DIR/pm/metrics/{slug}/measurement-plan.md

/jaan-to:pm-feedback-synthesize

• Logical: pm-feedback-synthesize
• Description: Synthesize customer feedback into categorized themes with prioritized pain points
• Quick Win: Yes - pattern recognition, summarization
• AI Score: 5 | Rank: #15
• Key Points:
  • Separate impact vs confidence vs effort
  • Include learning value (risk reduction)
  • Multiple sources triangulated; connected to segments
• → Next: pm-priority-score
• MCP Required: None (text input), Jira/Intercom (optional)
• Input: [feedback_sources] [date_range] [segment]
• Output: $JAAN_OUTPUTS_DIR/pm/feedback/{slug}/synthesis.md
• Failure Modes: Feedback silos; recency bias; loud customers over-represented
• Quality Gates: Multiple sources triangulated; connected to segments

/jaan-to:pm-decision-brief

• Logical: pm-decision-brief
• Description: 1-page decision record with options, recommendation, risks, open questions
• Quick Win: Yes - simple artifact, minimal MCP
• Key Points:
  • Separate impact vs confidence vs effort
  • Include learning value (risk reduction)
  • Document why something is not prioritized
• → Next: pm-priority-score
• MCP Required: GA4, Clarity (optional for evidence)
• Input: [initiative]
• Output: $JAAN_OUTPUTS_DIR/pm/decision/{slug}/brief.md

/jaan-to:pm-priority-score

• Logical: pm-priority-score
• Description: Ranked backlog with scoring, rationale per item (drivers + uncertainty), sensitivity notes
• Quick Win: Yes
• Key Points:
  • Separate impact vs confidence vs effort
  • Include learning value (risk reduction)
  • Document why something is not prioritized
• → Next: pm-bet-sizing
• MCP Required: None
• Input: [ideas] [framework]
• Output: $JAAN_OUTPUTS_DIR/pm/priority/{slug}/priority-score.md

/jaan-to:pm-bet-sizing

• Logical: pm-bet-sizing
• Description: Effort bands (S/M/L or weeks), risk notes + unknowns, suggested sequencing
• Quick Win: Yes
• Key Points:
  • Separate impact vs confidence vs effort
  • Include learning value (risk reduction)
  • Document why something is not prioritized
• → Next: pm-scope-slice
• MCP Required: None
• Input: [top-ideas]
• Output: $JAAN_OUTPUTS_DIR/pm/priority/{slug}/bet-sizing.md

/jaan-to:pm-scope-slice

• Logical: pm-scope-slice
• Description: MVP vs Later slicing with milestones and dependency list
• Quick Win: No - pairs with PRD
• Key Points:
  • MVP = smallest slice that tests core assumption
  • Include must-have states (empty/error/loading)
  • Define exit criteria (iterate/kill/scale)
• → Next: pm-experiment-plan, pm-prd-write
• MCP Required: Jira (backlog), GitLab (complexity)
• Input: [idea]
• Output: $JAAN_OUTPUTS_DIR/pm/plan/{slug}/scope.md

/jaan-to:pm-experiment-plan

• Logical: pm-experiment-plan
• Description: What to learn + hypothesis, success thresholds + guardrails, timeline + segments + rollout plan
• Quick Win: Yes
• Key Points:
  • MVP = smallest slice that tests core assumption
  • Include must-have states (empty/error/loading)
  • Define exit criteria (iterate/kill/scale)
• → Next: data-experiment-design
• MCP Required: None
• Input: [mvp]
• Output: $JAAN_OUTPUTS_DIR/pm/plan/{slug}/experiment-plan.md

/jaan-to:pm-acceptance-criteria

• Logical: pm-acceptance-criteria
• Description: Testable acceptance criteria with edge cases + failure handling and analytics requirements
• Reference: [Acceptance Criteria Best Practices: A Production-Ready Research Guide/jaan-to/outputs/research/49-pm-acceptance-criteria.md)
• Quick Win: Yes
• Key Points:
  • Start from problem + success metrics, not solutions
  • Make scope explicit: in/out
  • Acceptance criteria must be testable and include edge cases
• → Next: qa-test-cases, pm-story-write
• MCP Required: None
• Input: [prd]
• Output: $JAAN_OUTPUTS_DIR/pm/prd/{slug}/acceptance-criteria.md

/jaan-to:pm-story-write

• Logical: pm-story-write
• Description: User stories in standard format with Given/When/Then acceptance criteria
• Reference: [Production-Ready PM Story-Write Skill: A Comprehensive Framework/jaan-to/outputs/research/45-pm-insights-synthesis.md)
• Quick Win: Yes - highly structured, template-based
• AI Score: 5 | Rank: #6
• Key Points:
  • Start from problem + success metrics, not solutions
  • Make scope explicit: in/out
  • Acceptance criteria must be testable and include edge cases
• → Next: dev-fe-task-breakdown, dev-be-task-breakdown
• MCP Required: Jira (optional backlog context)
• Input: [feature] [persona] [goal]
• Output: $JAAN_OUTPUTS_DIR/pm/stories/{slug}/stories.md
• Failure Modes: Too technical; missing "so that"; AC not testable
• Quality Gates: INVEST criteria met; QA confirms testability

/jaan-to:pm-trace-links

• Logical: pm-trace-links
• Description: Generate traceability matrix linking PRD requirements → User Stories → Tasks → Tests with bi-directional references
• Quick Win: Yes
• Key Points:
  • Parse and extract IDs from existing artifacts (US-01, TASK-BE-01, etc.)
  • Build dependency graph with forward/backward links
  • Detect orphaned items (tasks with no story, tests with no task)
  • Generate coverage metrics (% requirements with tests)
  • Include Mermaid diagrams for visual traceability
• → Next: qa-test-cases
• MCP Required: None
• Input: [prd, stories, tasks, test-cases]
• Output: $JAAN_OUTPUTS_DIR/pm/trace/{slug}/traceability-matrix.md

/jaan-to:pm-release-notes-draft

• Logical: pm-release-notes-draft
• Description: User-facing release notes, what changed + who benefits, support notes / known limitations
• Quick Win: Yes
• Key Points:
  • Start from problem + success metrics, not solutions
  • Make scope explicit: in/out
  • Acceptance criteria must be testable and include edge cases
• → Next: support-help-article, growth-launch-announcement
• MCP Required: None
• Input: [prd]
• Output: $JAAN_OUTPUTS_DIR/pm/prd/{slug}/release-notes.md

/jaan-to:pm-now-next-later

• Logical: pm-now-next-later
• Description: Now/Next/Later board with outcome per initiative and confidence level notes
• Quick Win: Yes
• Key Points:
  • Prefer outcome-based initiatives, not feature lists
  • Include dependencies + constraints
  • Keep a "Now/Next/Later" to reduce false certainty
• → Next: pm-milestones
• MCP Required: None
• Input: [initiatives]
• Output: $JAAN_OUTPUTS_DIR/pm/roadmap/{slug}/now-next-later.md

/jaan-to:pm-milestones

• Logical: pm-milestones
• Description: Milestones + owners, dependencies + critical path, risks + mitigation plan
• Quick Win: Yes
• Key Points:
  • Prefer outcome-based initiatives, not feature lists
  • Include dependencies + constraints
  • Keep a "Now/Next/Later" to reduce false certainty
• → Next: delivery-plan-milestones
• MCP Required: None
• Input: [initiative]
• Output: $JAAN_OUTPUTS_DIR/pm/roadmap/{slug}/milestones.md

/jaan-to:pm-release-review

• Logical: pm-release-review
• Description: Post-release review: KPI deltas, unexpected outcomes, learnings, follow-ups
• Quick Win: No - needs post-launch data
• Key Points:
  • Compare to expected impact + guardrails
  • Combine quant + qual (tickets, comments, usability)
  • Output should drive next actions, not just insights
• → Next: pm-feedback-synthesize, release-iterate-top-fixes
• MCP Required: GA4 (KPI deltas), Clarity (UX regressions), Sentry (optional)
• Input: [initiative]
• Output: $JAAN_OUTPUTS_DIR/pm/release/{slug}/review.md